Scholastic Book Clubs
Website User Tutorials
Scholastic Book Clubs website user Tutorials project focused on educating teachers on navigating the website. A fully animated video demonstrated one key tutorial using the Class Code feature. Additionally, we filmed real teachers on a green screen, explaining website functionalities like building wish lists, managing larger class orders, and transitioning from printed flyers to online orders. I designed a versatile and visually cohesive style for these tutorials, ensuring they were easy to replicate and adapt for future features while maintaining clear differentiation for each topic. This approach enhanced user engagement and streamlined updates as the platform evolved.
Client: Judy Newman, at Scholastic Book Clubs, NYC
Steps for online class code registration with images of workbook pages, a person entering codes on a smartphone, and creating an account on a computer.
A collage of images showing children and parents selecting and purchasing books at a Scholastic Book Fair, including zoomed-in shots of books, a class code, purchase slips, the Scholastic Book Box, and a sign indicating the book box is available.
Collection of promotional images for Scholastic book programs including motion design class code, book club advertisements, and pictures of various children's books in boxes and on tables.
A collage of screenshots from an educational video series about Scholastic Book Clubs, featuring a blonde woman in a blue striped shirt demonstrating how to create an account and request a catalog, with slides showing steps and website interfaces.
A woman with curly red hair and wearing a black, white, and pink patterned top standing in front of a presentation slide about building and sharing wish lists with teachers. The slides include text about reading books and resources, sharing the website with parents, and highlights of the Scholastic Book Clubs website, with screenshots of the online platform.
A collage of twelve images promoting Scholastic Book Clubs tutorials featuring a man in glasses and a gray shirt, with slides about rewards, bonus points, and classroom resources, set against red, orange, and yellow backgrounds.
A tutorial video featuring a man in glasses and a gray shirt explaining how to get started with Scholastic Book Clubs, with various screenshots of the website and a computer screen with books and colorful graphics.
A collage of tutorial images about how teachers can use bonus points in Scholastic Book Clubs, featuring a woman with blonde hair and a striped shirt explaining features like automatic bonus points, class votes, and checking out other tutorials.
Sequence of tutorial images showing a woman explaining how to understand and use an online account page for Scholastic Book Clubs, including logging in, viewing order history, and managing account details.
A woman with glasses and earrings, wearing a pink floral shirt, standing in front of a colorful presentation about how teachers can place a class order for Scholastic Book Clubs. The slides include titles like "Teachers: How to Place a Class Order," "Wandisa Williams," "Welcome back, Mr. Dahill," "Thanks!," and instructions to check out other tutorials. The background primarily features shades of blue, red, and white with images of laptops and books.
Collage of screenshots from an online tutorial titled 'Teachers: How to Make Online Ordering Easy for Parents,' featuring a woman with glasses and a patterned blouse, promoting Scholastic Book Clubs, with a red and white theme and images of a laptop and website interface.
A woman in a red sweater demonstrates how easy it is to order a child's book online from Scholastic Book Clubs. The steps include submitting the order, accessing it anywhere on any device, and receiving the books at school.
A collage promoting Scholastic Book Clubs featuring a woman in a blue shirt holding books, various pages from book catalogs, children at a book distribution event, and promotional graphics highlighting benefits like increasing orders, multi-language options, and class engagement.