Selected projects demonstrating strategic brand development and visual identity systems.

Portfolio.

  • A colorful illustration of children reading books at the bottom, with a hand holding a smartphone displaying the social media app TikTok with a woman’s profile named Traci Swain, who is a children's book author, and also the creator of these videos!

    30 seconds to sell your Book Challenging Famous Authors

    AUTHORS TIKTOK
  • Debbye Turner Bell Anchoring the News at Arise Networks. Our fantastic studio was big, and we could see a camera and the cameraman, and a cityscape background, featuring the text 'ARISE AMERICA' in metallic letters.

    REAL-TIME LIVE GRAPHICS for the Arise America News Shows.

    DEBBYE ARISE
  • A large digitally manipulated image of a man in a mask and superhero costume who appears to be flying toward the viewer, with three men below pointing upward at him in a pose of admiration. These are the fabulous Scholastic Book Boys!

    Motion Graphics for a Weekly Youtube Show "THE BOOKBOYS" showcasing Children's Books.

    BOOK BOYS
  • A vintage spectacular typewriter with black keys, some keys have visible letters and numbers. This is the Groma Kolibri, a font owned by Tommy Hilfiger! Our American designer and I humbly designed a font based on the machine!

    Font Design based on the typewriter: "Gromma Kolibri" a Font for Tommy Hilfiger

    TOMMY FONT
  • Mannequins in casual TOMMY brand clothing pose the fall collection in front of the store, against a colored background with a sign advertising 20% off sweatshirts.

    Print Designs for Tommy Hilfiger Global, From postcards to windows.

    HILFIGER GLOBAL
  • Lola Ogunnaike at the 360 Entertainment Afternoon Variety Show. She was wearing a fantastic pink sleeveless dress and a belt to die for; she is full of energy, sitting and smiling, with a colorful abstract background and geometric shapes.

    ON-AIR Dynamic visuals created in real time for the network’s variety and culture show Arise Entertainment 360

    LOLA 360
  • Andrew Schmertz, business anchor of Arise Xchange, is sitting about to do the finance news at a table, behind him is the American flag overlapping into the stock market data.

    "Arise Xchange" Real-time graphic support for Arise’s live economic and financial reporting.

    ANDREW XCHANGE
  • In a vibrant, abstract, and digital background, we are featuring three teachers about to be interviewed, as part of the opening title, in front of them, a colorful apple held by a hand is getting into the frame.

    "Teacher-Tips" Social Media Videos

    TEACHER TIPS
  • A person enjoys the Scholastic Book Club news on their phone. In the back, we see a collage of posts, books, reading materials, and authors, featuring photos and headlines about book reviews, author interviews, and reading tips.

    BOOK of The WEEK Instagram Stories and more.

    BOOK OF THE WEEK
  • A group of elite USA teachers is posing together; they are in front of a colorful background. Their candor, smartness, and academic ability earn them spots in videos to teach parents how to navigate the new Scholastic website and apps.

    Scholastic Website User Tutorials, explaining website functionalities like building wish lists, managing larger class orders,, etc.

    TEACHER TUTORIALS
  • Our adored Judy Newman, in a red sweater, and our creative director, David Vozar, are two people holding large, colorful 3D letters, Judy her J and David his D, with a vibrant, abstract watercolor background.

    Art Direction and design of the protagonist "HERO" Judy Newman's Blog

    JUDY & DAVID
  • Posters of a woman's face with a sticker reading 'GET LOUD!', a punk band playing guitar and singing, all set against a bright NYC background of Williamsburg, Brooklyn, all celebrating the new fragrance of Tommy Hilfiger LOUD!

    Design for various media for "LOUD" a fragrance By Tommy Hilfiger

    BE LOUD
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